bw log Office phone 218-9560  (after hours urgent calls 453-2393)
510 Kreag Road,
Pittsford, NY 14534


BIG NEWS: Beginning June 1, 2019, our office will move and will join with Eastside Pediatrics in Fairport!  If you are a current patient/family at our office, and did not receive a letter about this, please call us!  

Eastside Pediatrics is at 650 Whitney Road West in Fairport (585-678-4311).  Their website is


Monday through Friday

8:00 to 9:00 Walk-ins - No appointment needed (for acute problems only).

Regular appointments are scheduled from 10:00am to 4:30 pm

Saturday morning: by appointment only.  We are usually open on the second and fourth (and sometimes fifth) Saturdays of each month. 

On the first and third Saturdays of each month, Eastside Pediatrics is open to see patients for sick visits.  Their office is at 650 Whitney Road West in Fairport (585-678-4311).

Click here for DIRECTIONS to our Office.

After Hours: Call 585-218-9560 or 453-2393. Your message will be given to the doctor or nurse on call. 

We encourage our patients to use urgent care centers as infrequently as possible.  We believe it is best to have care at your primary medical "home" whenever possible. 

There is a new Pediatric Urgent Care in Fairport/Perinton, at 6687 Pittsford Palmyra Road.  We do recommend using a pediatric urgent care instead of a regular urgent care, when possible. 


NOTE: Beginning June 1, 2019, our office will move and will join with Eastside Pediatrics in Fairport!  see the bar on the right of this page to learn more.

Welcome to Pediatrics at the Basin, a pediatric practice devoted to caring for babies, children and adolescents in the Rochester area.

Dr. Janet Cranshaw and Dr. Alice Loveys  founded the practice in 2001. Dr Strang joined us in January of 2010. Dr. Loveys is currently on sabbatical to pursue her interest in medical informatics (cool computer stuff).  Read more about all of us! 

Because we are a small practice, we pride ourselves on delivering highly personal, accommodating, family-centered care to your children. This dedication exists at all levels of encounters: from phone calls to checking in, from nursing assistance to physician time, we strive to provide service of the highest quality.

We look forward to seeing you!

Patient Portal - (call us to get your activation code if you don't have one already)


Hospital Affiliations

We see newborns at Highland, Strong Memorial and Rochester General Hospitals.

We admit children needing hospitalization to Golisano's Children's Hospital at the University of Rochester Medical Center.

In Office Testing

Screening Tests

Rapid Diagnostic Tests

Other Diagnostic Tests

Laboratory/Blood Tests

   For blood tests we can't do in the office, there are many local labs (University of Rochester Medical Center, ACM / Rochester Regional Health), convenient to our office and/or your home.


   Radiology (x-rays, ultrasounds, etc.) is a specialty unto itself. We refer to local radiology offices as needed.